Forrester Research says that providing a mobile offering to your customers is all very well but:
“Smart companies… spend much of their efforts analyzing the features and feedback from users to iterate rapidly as they learn what customers want.”
Wi-Trends Mobile Analytics is like using Google Analytics to study visitors to your venue just like you track and analyse visits to your website.
What business decisions would you make if you knew:
- Who your visitors were
- How often they came to your venue and for how long
- What devices they use
Then match Wi-Trends with your own systems to give deep customer profile information.